Feb 16
changes in facebook for real estate investors

Changes in FaceBook for Real Estate Investors

Created by Kendall Casas

Is your real estate investing business on FaceBook? Great! It should be. FaceBook for real estate investors is one of the best ways to get your business in front of potential leads. However, there has been a recent change to FaceBook’s algorithm that might spell disaster for your organic reach.

Ever wondered how often you see business pages and ads in your newsfeed? Yeah, so has FaceBook. That’s why Zuckerberg announced a change to the newsfeed algorithm in early January of this year. Let’s talk about the change and what it means when it comes to FaceBook for real estate investors like yourself. (more…)


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Jan 19
website building and seo

3 Reasons Why Investors Are Afraid of Website Building and SEO (And Why You Shouldn’t Be)

Created by Ciara Cook

Catching leads is like skinning a cat: there’s a million ways to do it. And as an investors, we each have our own favorite methods. However, in the digital age, it’s important to have a great digital marketing strategy. Have some reservations? Trust me, you’re not alone. Here are the top 3 reasons website building and SEO scare investors.

 “I Don’t Understand All That Tech Mumbo-Jumbo”

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Nov 17
2018 housing marketing trends to look out for

2018 Housing Market: 5 Trends to Look Out For

Created by Kendall Casas

Knowing housing markets will help to keep your real estate investing business on top of your local area. With 2017 coming to a close, here are the 2018 housing market trends that your real estate investing business needs to keep an out for.

1. Demand & Prices Will Keep Going Up

(more…)


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Jun 16
video testimonials increase leads

Video Testimonials Increase Leads

Created by Kendall Casas

Every business knows that customer reviews and testimonials are branding gold. For businesses that deal with personal and emotional deals, like real estate investing, testimonials will help build a solid level of trust between you and your customers. Which is why you should be using video testimonials for your real estate investing business. In fact, video testimonials will increase your leads!

All testimonials are good for business, but video testimonials add another layer of consumable media for for clients. Before we get into the deeper marketing stuff, though, let’s talk numbers. (more…)


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Jun 02
i am a flip pilot

Are You a Flip Pilot?

Created by Kendall Casas

Original post at: FlippingJunkie.com

I guess you need a little background for what the heck a Flip Pilot is and why I am asking you if you are one.

If you listen to the Flipping Junkie Podcast, you should be aware of what it means to be a Flip Pilot and hopefully already consider yourself one or hope to be one.

If Melissa and I had been Flip Pilots from much earlier on in our real estate investing, we’d have had more time and energy to do a lot more than we’ve done. Don’t get me wrong, we’ve are super grateful for what we’ve accomplished.

…but knowing what we now know, we could have had it a lot easier! (more…)


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May 18
image licensing rules for real estate investors

Don’t Get Sued! Image Licensing Rules for Real Estate Investors

Created by Kendall Casas

With all of the rules on the internet that need to be recognized, image, music, and media use is among the most important. Why? Because you can get your butt sued for using media the wrong way if you don’t understand image licensing!

Copyright lawsuits can cost your business upwards of $8,000 for using an image the wrong way. That’s nuts! Especially because it’s such an easy thing to avoid as long as you know how copyright and creative commons licenses work. (more…)


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Dec 09
pay per click for online lead generation

Online Lead Generation Part 3: Pay Per Click for Real Estate Investors

Created by Kendall Casas

Welcome back to the online lead generation series of articles! In this blog we’ll be going over pay per click strategies for real estate investors. In our last two parts, we talked about making a plan for website promotion, and what it takes to have a high converting website.

Today we’re talking about PPC (pay per click) and generating leads the first week of having your website live.  (more…)


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