Nov 17
2018 housing marketing trends to look out for

2018 Housing Market: 5 Trends to Look Out For

Created by Kendall Casas

Knowing housing markets will help to keep your real estate investing business on top of your local area. With 2017 coming to a close, here are the 2018 housing market trends that your real estate investing business needs to keep an out for.

1. Demand & Prices Will Keep Going Up

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Nov 03
online marketing trends for investors in 2018

Online Marketing Trends for Real Estate Investors in 2018

Created by Kendall Casas

Marketing trends are always changing, so it’s no wonder there are already projections for the type of marketing to expect in 2018. With this year coming to a close, is your real estate investing business getting ready for online marketing trends for 2018?

1. Master Micro Moments

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Oct 27
build the perfect email marketing list for your real estate investing business

10 Tips to Build the Perfect Email Marketing List

Created by Kendall Casas

There’s a difference in direct between strategies for collecting direct mail lists and email lists. Because marketing is moving more and more to the online sector, it’s no wonder businesses are climbing all over each other to get the best email lists. As a real estate investor, you should be learning how to build the perfect email marketing list so that your business won’t be limited to just bandit signs and postcards.

Why Build an Email Marketing List?

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Oct 20
google vs bing for advertising your real estate investing business

Google vs Bing: Advertising Your Real Estate Investing Business

Created by Kendall Casas

It’s no secret that you should be marketing and advertising your business online. I mean, look at the rest of our articles, it’s pretty clear this is the subject we like to talk about. While we’ve covered paid forms of advertising in the past, one of the questions we get asked a lot is which pay per click platform is better for a real estate investor: Google vs Bing? Well, strap in, because we’re going to show you the pros and cons of both platforms in this article!

Google vs Bing: What’s the Difference?

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Sep 22
5 tips to increase google ranking for real estate investors

5 Tips to Increase Google Ranking for Real Estate Investors

Created by Kendall Casas

It’s no secret that search engine optimization is a key element for online marketing. When it comes to increasing Google ranking for real estate investors, you need to know SEO front and back. If you need a refresher, check out our SEO Guide for Real Estate Investors!

In this article, we’re going to give you the top 5 tips to increase Google ranking for real estate investors so that you can get your business in front of more motivated sellers. (more…)


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Sep 11
sentimental ads for real estate investing

Why Use Sentimental Ads for Real Estate Investing?

Created by Kendall Casas

It’s no secret that real estate is an emotional industry to do business in. When someone is stuck with a house that’s falling apart and no way to afford the repairs, they get scared, sad, stressed, and sometimes angry. When you’re marketing to motivated sellers, you walk a fine line between appealing to their emotions, and being offensively honest about their situation. Let’s talk about sentimental ads for real estate investing, and how high converting it is for business when it’s done right!

What is a Sentimental Ad?

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Sep 10
pro tips to write a press release for real estate investors

Pro Tips to Write a Press Release for Real Estate Investors

Created by Kendall Casas

If people don’t know about your real estate investing business, then how will you be able to provide your services to them? The short answer is, you can’t. Which is why one of the best ways to spread the word about your business is with a press release! We’re going to go over the best tips for how to write a press release for real estate investors so that you can get your business’s name out there.

Before we can get into strategy, though, you’ll need to understand what a press release is and why it’s so good for business. (more…)


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Sep 09
5-digital-marketing-strategies

Top 5 Digital Marketing Strategies for Real Estate Investors

Created by Kendall Casas

Let’s face it, online leads are better leads. If you want to get the best online leads, you need to bump up your digital marketing. That’s why we’re going over the top 5 digital marketing strategies for real estate investors so that you can dominate your online market and start generating leads asap.

Before we can start talking about digital marketing strategies for real estate investors, you first need to know what digital marketing even is. As simple as it seems, digital marketing is just that – the actions you take online to meet your overarching marketing plan’s success. (more…)


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Sep 08
calculating your real estate investing seo roi

Real Estate Investing SEO: Calculating your ROI

Created by Kendall Casas

Real estate investing SEO takes time to make, and time to rank. At least 4 – 9 months after starting (and doing it consistently) you should start to see organic traffic increasing. The most important thing is to not get discouraged during that time and assume it’s not working. In fact, the more you do the better. To keep you chin up during the beginning, here are some actionable tips to calculate the ROI of your real estate investing SEO. That way, you’ll know the time and patience were all worth it!

Focus on Conversions

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