May 25
real estate investing content strategy

How to Fast-Track Your Content Marketing (simple expert strategy)

Created by Kendall Casas

Content marketing is the cheapest way to generate leads for any business, let alone for real estate investors. Having a strong real estate investing content strategy will keep your business growing, your SEO on page one of Google, and bring in the cheapest leads.

This real estate investing content strategy will go over how to repurpose your organic content for multiple platforms to get in front of the highest volume of your target audience possible. You read that right, we’re going to show you how to turn a single blog post into 15 different pieces of content to use. That way you’re going to spread your content through a variety of online platforms quickly and easily. Let’s get started!

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May 11
instagram marketing for real estate investors

How to Get More Leads from Instagram

Created by Kendall Casas

Social media marketing has changed in the last few months. Facebook’s new algorithm has made it more difficult for your content to organically get in front of your audience, and Twitter has stopped similar content being posted from the same account. In spite of all the changes, Instagram marketing for real estate investors has been blowing up!

Not using Instagram? That’s ok, in this article we’ll convince you why you should be using it, how to set it up and link to other social media accounts, and the best strategy to increase organic leads. After all, the cheapest leads are organic ones. Don’t worry, Instagram isn’t just slow-growing SEO. There’s a way to fast track it to make sure your real estate investing business isn’t wasting time and money.

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Jan 12
rei lead generation, real estate investing, website development

3 Reasons Why Your Computer is Awesome for REI Lead Generation

Created by Ciara Cook

Computers have become an integral part to our daily lives. We use them for work, play, information, and entertainment. Most importantly, computers have changed the way we do business. Let’s face it, direct mail is dead. Here are the 3 reasons your computer is your best tool for REI lead generation.

It’s Cost Effective

“Pfft, is it really?”

True, it may take a considerable investment, of both time and money, to get things going online. However, after you get over the initial sticker shock, you’ll find that the benefits and pay off of managing a website and SEO is worth the price.

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Jan 02
real estate investing, REI, REI website builder, leadpropeller

2017 In Review: Real Estate Investing Highlights

Created by Ciara Cook

 

Good or bad, we can all agree that 2017 was quite the year. Here at LeadPropeller, we’re so proud of the growth in both our professional and personal lives (we couldn’t have done it without investors like you!). With so much to plan for in 2018, we decided to take a look back on 3 notable highlights of the real estate investing industry in 2017.

 

A Whole New Wave of Homebuyers

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Dec 21
real estate investor direct mail

Real Estate Investor Direct Mail is Dead?

Created by Ciara Cook

 

Yup, we said it, and we can back it up.

 

Real estate investor direct mail marketing has been a long standing go-to. It’s simple, reliable, and can be effective in soliciting leads. But, like all good things, it has to come to an end. Real estate investor direct mail response rates have been declining over the years. We’ve talked to some of the top investors in the country to find out why this is happening and what alternative strategies you can use to generate motivated seller leads.

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Dec 01
build a cash buyers list with leadpropeller

Quickly Build a Cash Buyers List with LeadPropeller

Created by Kendall Casas

Danny and Melissa, founders of LeadPropeller, were heading off to vacation in Hawaii this past summer. They had a property that needed lots of repairs that they didn’t have the time to bother with. “The house was really a piece of junk,” Danny tells, “I wanted to move it fast!”

There were several investors that Danny knew that had bought wholesale deals from them before. Their dispositions manager called them to see what they’d offer to buy the property as-is and close fast. Both investors informed the team that they’d be interested at a purchase price of just $40k.

“Damn!” Danny exclaimed, “I was hoping for more!” (more…)


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Nov 24
clickfunnels for real estate investors

Can ClickFunnels Be Used For Real Estate Investors?

Created by Kendall Casas

Real estate investors are curious whether ClickFunnels can be used to generate motivated seller leads online. ClickFunnels is Russell Brunson’s software that allows you to create sales funnels with a simple drag and drop editor. We’re going to dig in and see what pros and cons there are in using ClickFunnels for real estate investors when building out “funnels” to get motivated seller leads.

Maybe you’re wondering if ClickFunnels will replace the ever popular real estate investor website as the go-to for getting leads online from people who want to sell their houses fast.

Let’s find out… (more…)


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Oct 20
google vs bing for advertising your real estate investing business

Google vs Bing: Advertising Your Real Estate Investing Business

Created by Kendall Casas

It’s no secret that you should be marketing and advertising your business online. I mean, look at the rest of our articles, it’s pretty clear this is the subject we like to talk about. While we’ve covered paid forms of advertising in the past, one of the questions we get asked a lot is which pay per click platform is better for a real estate investor: Google vs Bing? Well, strap in, because we’re going to show you the pros and cons of both platforms in this article!

Google vs Bing: What’s the Difference?

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Sep 10
pro tips to write a press release for real estate investors

Pro Tips to Write a Press Release for Real Estate Investors

Created by Kendall Casas

If people don’t know about your real estate investing business, then how will you be able to provide your services to them? The short answer is, you can’t. Which is why one of the best ways to spread the word about your business is with a press release! We’re going to go over the best tips for how to write a press release for real estate investors so that you can get your business’s name out there.

Before we can get into strategy, though, you’ll need to understand what a press release is and why it’s so good for business. (more…)


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Sep 06
using ppc to boost seo for real estate investors

Using PPC to Boost SEO: Real Estate Investing Guide for High Quality Visitors

Created by Kendall Casas

In real estate investing, your marketing is all about getting your name out there to motivated sellers and other investors. You know how important SEO and PPC are, but did you know you an use PPC to boost SEO in your marketing strategy online?

SEO (search engine optimization), is all of your on-page and blog content that leads back to your services and establishes your online presence. For real estate investors, that’s all of the things that motivated sellers read and click on to be taken to your website when they make a Google search like “sell my house for cash“. So, of course, SEO is an essential part of having a business website for online lead generation. But what good is that content if no one is finding it, reading it, or interacting with it? (more…)


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