Jul 06
answer customer questions

5 Ways to Answer Customer Questions Before They Ask

Created by Kendall Casas

There’s nothing more frustrating than getting asked a question by a customer that you’ve already answered. There’s also nothing more embarrassing than realizing you don’t have these answers available for them. We briefly went over this when we talked about how to make your real estate investing website more credible, but let’s go over it more in depth.

Why is it so important to answer customer questions early on? There are a few reasons:

  1. It makes you more credible
  2. It makes them feel self-sufficient
  3. It frees up time from you needing to answer the same question over and over

There are lots of different strategies to connect with your target audience through content and community management. In this article we’re going to go over the top 5 ways to answer customer questions before they ask! Let’s get started.

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Apr 20
outsourcing for real estate investors

Why Real Estate Investors Need to Stop DIY and Start Outsourcing

Created by Kendall Casas

DIY is all the rage in business practices. You see it everywhere. While it makes sense for the average person to do a DIY project once or twice, is it really the best decision for your real estate investing business to have every aspect done yourself? Outsourcing for real estate investors is more cost effective in the long-run, there’s no arguing that.

Which parts of your business does it make more sense to DIY or to outsource? There are so many things you have to consider. That’s why we’re going to break down all of the different parts of your business and do a side-by-side comparison on how effective it is to DIY or outsource.  (more…)


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Apr 13
is land investing right for you

Is Land Investing Right for You? Types of Real Estate Investing Part 4

Created by Kendall Casas

Alright, we’ve been through the other major types of real estate investing: House flippingrenting, and wholesaling. When you hear “real estate investing” you probably think about house flipping or renting. You wouldn’t be alone in that. Because of popular programs on HGTV, house flipping is what most people think of. Don’t just limit your business to houses! See what land investing is and if it’s the right fit for your real estate investing business!

We’re going to go over successful strategies for land investing, and the pros and cons involved if you decide to go into land investing to diversity your portfolio. Let’s get started!

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Apr 06
is wholesaling houses right for you

Is Wholesaling Houses Right for You? Types of Real Estate Investing Part 3

Created by Kendall Casas

Lots of real estate investors ask if wholesaling houses is right for them and their business. The truth is, it’s not for everyone. Wholesaling houses has a lot of stigmas against it both within and outside of real estate investing communities. We’re going to break down what wholesaling is, what the popular wholesaling strategies are, as well as the pros and cons of wholesaling houses so that you can determine if it’s the right type of real estate investing for your business.

If you haven’t already done research on the other types of real estate investing, check out part 1 and 2 of this series. We go over the strategies and pros and cons of house flipping in part 1, and the pros and cons of renting in part 2. Find the best type of real estate investing for your business! (more…)


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Mar 30
is renting houses right for you

Is Renting Houses Right for You: Different Types of Real Estate Investing Part 2

Created by Kendall Casas

Knowing what type of real estate investing is right for your business is important when it comes to building your financial freedom. In our last article we talked about if house flipping is the right type of investing for you. Now we’re going to go over a different type of real estate investing and answer the question: is renting houses right for you and your business?

What does it take to be a landlord? We’re not talking about having one property that you decided to keep around. We’re talking about having lots of rental properties in your real estate investing portfolio that you manage as a full time job. This is a very popular type of real estate investing because it’s a form of passive income. Passive income is the whole reason people get into real estate investing after all. Whether you’re a new real estate investor or a seasoned investor looking to expand their business, let’s go over if renting houses is right for you. (more…)


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Mar 23
is house flipping right for you: types of real estate investing part 1

Is House Flipping Right for You: Different Types of Real Estate Investing Part 1

Created by Kendall Casas

So you’re in the industry and you want to know what if house flipping is right for you? That’s common! In fact, there are whole discussion threads on sites like BiggerPockets just trying to figure out where to start or where to grow your business. This question isn’t exclusive to beginners. Experienced real estate investors also find themselves wondering what if house flipping is the right fit for them to expand their business to. (more…)


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Mar 09
how to boost your real estate investing website credibility to increase leads

How to Boost Your Real Estate Investing Website Credibility

Created by Kendall Casas

Ranking your real estate investing website is great, but it doesn’t mean a whole lot if your target audience doesn’t think you’re trustworthy. To make sure you get conversions you need to boost your real estate investing website credibility. What’s credibility? I’m glad you asked!

Think about when you do a search for something in Google. Why do you click on the link you click on? It’s because you believe that link will answer your search query – but why? Whether you do it consciously or not you’re looking for the most credible website to visit. That’s exactly what your target audience is looking for. Let’s learn how you can easily boost your real estate investing website credibility so that your visitors convert into leads. (more…)


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Feb 16
changes in facebook for real estate investors

Changes in FaceBook for Real Estate Investors

Created by Kendall Casas

Is your real estate investing business on FaceBook? Great! It should be. FaceBook for real estate investors is one of the best ways to get your business in front of potential leads. However, there has been a recent change to FaceBook’s algorithm that might spell disaster for your organic reach.

Ever wondered how often you see business pages and ads in your newsfeed? Yeah, so has FaceBook. That’s why Zuckerberg announced a change to the newsfeed algorithm in early January of this year. Let’s talk about the change and what it means when it comes to FaceBook for real estate investors like yourself. (more…)


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Jan 19
website building and seo

3 Reasons Why Investors Are Afraid of Website Building and SEO (And Why You Shouldn’t Be)

Created by Danny Johnson

Catching leads is like skinning a cat: there’s a million ways to do it. And as an investors, we each have our own favorite methods. However, in the digital age, it’s important to have a great digital marketing strategy. Have some reservations? Trust me, you’re not alone. Here are the top 3 reasons website building and SEO scare investors.

 “I Don’t Understand All That Tech Mumbo-Jumbo”

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