Sep 09
5-digital-marketing-strategies

Top 5 Digital Marketing Strategies for Real Estate Investors

Created by Kendall Casas

Let’s face it, online leads are better leads. If you want to get the best online leads, you need to bump up your digital marketing. That’s why we’re going over the top 5 digital marketing strategies for real estate investors so that you can dominate your online market and start generating leads asap.

Before we can start talking about digital marketing strategies for real estate investors, you first need to know what digital marketing even is. As simple as it seems, digital marketing is just that – the actions you take online to meet your overarching marketing plan’s success. (more…)


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Sep 08
calculating your real estate investing seo roi

Real Estate Investing SEO: Calculating your ROI

Created by Kendall Casas

Real estate investing SEO takes time to make, and time to rank. At least 4 – 9 months after starting (and doing it consistently) you should start to see organic traffic increasing. The most important thing is to not get discouraged during that time and assume it’s not working. In fact, the more you do the better. To keep you chin up during the beginning, here are some actionable tips to calculate the ROI of your real estate investing SEO. That way, you’ll know the time and patience were all worth it!

Focus on Conversions

(more…)


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Sep 06
using ppc to boost seo for real estate investors

Using PPC to Boost SEO: Real Estate Investing Guide for High Quality Visitors

Created by Kendall Casas

In real estate investing, your marketing is all about getting your name out there to motivated sellers and other investors. You know how important SEO and PPC are, but did you know you an use PPC to boost SEO in your marketing strategy online?

SEO (search engine optimization), is all of your on-page and blog content that leads back to your services and establishes your online presence. For real estate investors, that’s all of the things that motivated sellers read and click on to be taken to your website when they make a Google search like “sell my house for cash“. So, of course, SEO is an essential part of having a business website for online lead generation. But what good is that content if no one is finding it, reading it, or interacting with it? (more…)


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May 04
area landing pages to expand your real estate investing business

Area Landing Pages: Expanding your Real Estate Investing Business

Created by Kendall Casas

What Are Area Landing Pages?

Let’s start at the beginning before we dive into this. Area landing pages are a way to show that your real estate investing business operates in different local areas. Basically, area landing pages are additional pages on your website that are specifically made for one location. We’ll talk about that more further down.

For now, let’s see if you even need area landing pages. The businesses that get the best use of area landing pages are SABs or a single-locations service area businessAccording to Moz, a SAB business is: (more…)


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Apr 18
local citations a must have for real estate investors

Local Citations: A Must for Real Estate Investors

Created by Kendall Casas

Local citations are essential for a successful SEO strategy, especially for real estate investors. Why? Because you’re a local service, and without having local citations connecting your business online you won’t rank high in Google and Bing searches. And, as we’ve been over before, not appearing at or near the top of search engine results is bad for business.

We’ve covered the best SEO practices for real estate investors in previous articles. You got a complete SEO checklist, developed a strong user interaction strategy for your website, and learned everything you need to know about black hat and white hat SEO tactics. But we haven’t gone over local citations for your real estate investing business yet. 

Let’s start at the beginning! (more…)


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Oct 28
seo-checklist

Online SEO Guide Part 4: SEO Checklist

Created by Kendall Casas

Welcome back to our LeadPropeller online SEO Guide, where you will learn all you need to know about SEO so you can make your real estate investor website rank higher in searches.

In part 4 of our online SEO Guide, we will be going over an SEO Checklist for your website’s content. This is definitely a resource that you should keep with you so that your real estate investor website stays optimized and top ranking. Let’s go! (more…)


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Oct 21
seo-guide-part-3

Online SEO Guide Part 3: Black Hat & White Hat SEO

Created by Kendall Casas

Welcome to Part 3 of our online SEO Guide for real estate investors, your one-stop-shop for all of the knowledge you need to become an SEO pro….get your site ranked for the best keywords, convert that traffic into leads, do some flips and make lots of money! (more…)


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Oct 07
seo-guide-part-2

Online SEO Guide Part 1: Keywords

Created by Kendall Casas

In this SEO guide series, you will learn everything you need to know about SEO. As you know from reading our previous blogs, 3 Take-Off Strategies For Your Real Estate Investor Website and 5 Tips For Building A Wholesale Buyers List Fast”, SEO (or search engine optimization), is an essential part of having and maintaining a successful real estate investor website. But we’ve haven’t talked in depth about what it is that makes SEO so important.

(more…)


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